Is BigCommerce the Right eCommerce Platform for Your Store in 2024?

If you’re considering launching an online store, you’ve likely come across BigCommerce—a renowned and robust cloud-based solution for e-commerce. But, before taking the plunge, it’s crucial to determine if BigCommerce aligns with your business goals. In this blog post, we’ll explore the important features and benefits of BigCommerce. We will simplify the information so it’s easier to understand. By the end of this read, you’ll learn if BigCommerce can help your online store succeed. You’ll get insights from a top-tier BigCommerce development agency.

By reviewing the case study, you can understand why Bigcommerce is the best platform. Choosing an eCommerce platform that aligns with your goals is crucial for growing online sales. If you want to see the benefits of BigCommerce for your online business, keep reading.

Is BigCommerce Right for Your Online Store?

BigCommerce is an online store platform that businesses of all sizes can use. It is cloud-based and helps manage stores. BigCommerce has a lot of useful things, like a strong shopping cart and a flexible design system. It also has effective marketing tools, a scalable infrastructure, and a dedicated support team.

What sets BigCommerce apart is its seamless integration of these distinct elements, culminating in an all-encompassing and adaptable platform.

• Seamless Multi-Channel Selling: Sell on various platforms, such as marketplaces and social media, using one platform.
• Headless Commerce Freedom: Experience the freedom of Headless Commerce and unleash your creativity. Customize front-end experiences on different devices and channels.
• Tailored for B2B Success: Streamline B2B operations with custom pricing, quote management, and optimised purchasing workflows.
• Advanced Search Supercharge: Make searching, filtering, and choosing options fast and easy for customers to have a smooth shopping experience.
• Integrated Blogging Brilliance: Use integrated blogging platform to engage and captivate your audience. It will fuel your content marketing success.
• Developer-Friendly Flexibility: Create customized experiences that drive growth using APIs and developer tools.

Is BigCommerce right for your store?

BigCommerce is a good choice for businesses of all sizes that are looking to grow their online sales. It is especially well-suited for businesses that:

• Sell a variety of products
• Have a high volume of traffic
• Need a scalable platform
• Want to take advantage of advanced features

Yet, BigCommerce can be expensive for small businesses. If you are a small business with a limited budget, you may want to consider a less-expensive platform.

Benefits of Using BigCommerce

These are the major benefits of using BigCommerce:-

• Powerful shopping cart: BigCommerce’s shopping cart is easy to use and has useful features such as shipping options and tax calculation. You can also recover abandoned carts.
• Flexible design system: BigCommerce’s design system is flexible, making it easy to use and giving you control over your store’s appearance. You can change the colors, fonts, and layout of your store to match your brand.
• Robust set of marketing tools: BigCommerce has a range of marketing tools to help you promote your online store and get more visitors to your website. These tools include email marketing, social media marketing, and SEO tools.
• Scalable infrastructure: BigCommerce’s infrastructure is built to handle even the most demanding online stores. It can scale easily. This means that your store will be able to handle even if you experience a sudden increase in traffic.
• Dedicated support team: BigCommerce has a support team available 24/7 to help with any online store issues.

Different Categories of BigCommerce Themes

You can find the perfect BigCommerce theme for your business in different categories. Here are a few of the most popular categories:

• Free themes: Small businesses or startups can benefit from using these free themes. You can use basic features and customize without paying to start with BigCommerce.
• Premium themes: These themes offer more features and customization options than free themes. The price ranges from $150 to $300. Businesses who want a professional store and design find it worth the investment.
• Industry-specific themes: Specific types of businesses are the target of industry-specific themes. Specific features and customization options cater to different industries. For fashion retailers, there are product filters and carousels. Electronics retailers have product comparison tables and calculators.

BigCommerce Case Study

You can learn if BigCommerce is right for you by reading their case study. Let’s look at the example of Con’ Olio. This Italian food company sells olive oil and other specialty products.

Jeff and Tabatha Conarko started their olive oil and vinegar business in 2007. They wanted to bring authentic Italian flavors to the United States. In 2020, they switched to BigCommerce because their old platform couldn’t handle their growing online store. We switched because big commerce is scalable, flexible, and has great features. It also prioritizes security and customer support.

Since transitioning to BigCommerce, Con’ Olio has witnessed a 300% increase in sales. Furthermore, they have successfully launched various marketing campaigns and introduced new products, contributing to further business growth. Here are some specific benefits they experienced:

1. Scalability: BigCommerce helped Con’ Olio grow its online store to meet customer demand. They could add new products. They could increase inventory. They could launch marketing campaigns. They didn’t have to worry about their platform’s capability to handle more visitors.
2. Flexibility: BigCommerce allowed Con’ Olio to customize their online store to fit their needs. They could change how the store looks, add new things, and work well with other apps.
3. Feature set: BigCommerce has a lot of features that make customers happy and help increase sales. Con’ Olio used abandoned cart recovery to get back lost sales and make more money.

Sign-up for A Free Trial  to Test The Platform & Read Reviews from Other Businesses

Take advantage of big commerce’s free trial offer to test the platform firsthand. You can explore its features, services, and suitability for your business needs. Determine your objectives for the online store. How many products do you plan to sell? What level of traffic do you expect? Understanding your requirements will help you check whether BigCommerce meets your needs. Conduct thorough research. See what other businesses say about using BigCommerce and compare it to other platforms. By reading about other users‘ experiences, you can make a better decision. To find out if BigCommerce is right for your online store, follow these steps.

Conclusion

When it comes to eCommerce, BigCommerce is a pretty amazing platform. Have you seen the case studies? Con’ Olio, an Italian food company, saw a 300% increase in sales after switching to BigCommerce. That’s some serious growth right there. And it’s not the scalability that makes BigCommerce so great. The flexibility of the platform is also a huge selling point. You can customise your store to match your brand and tailor it to your needs. Plus, features like abandoned cart recovery help you maximise your revenue potential. So, if you’re in the market for an eCommerce platform that can handle it all, look no further than BigCommerce.

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